PRODUCT INNOVATION, aDVERTISING

ART DIREction

Mighty Patch Redesigned

REDESIGN CHALLENGE

Same Mighty Patch. Easier Application.

The brief

Mighty Patch is a leading acne patch brand designed to make treating breakouts simple and effective. This concept reimagines the patch application experience by introducing a no-touch applicator that protects the adhesive while making each patch easier to pick up and apply. I developed the product concept and accompanying advertising campaign, including static and video ads that communicate the new application experience.

WHAT I DELIVERED

01 / Product Innovation

02 / Packaging Design

03 / Art Direction

04 / Advertising Campaigns

Creative direction

Product-focused

Instructional

Simple-fix

Bold Red

Approachable Design

ADVERTISING

CAMPAIGNS

creative technologist, designer, & 3d artist